Patagonia is a well-known outdoor clothing and gear producer. They are also renowned for their concern for the environment. With a mission statement that includes: “cause no unnecessary harm,” and ” use business to inspire and implement solutions to the environmental crisis,” it’s easy to see why this company would be considered a cool cause.
One idea Patagonia stresses is “leading the examined life.” Giving thought to what you do and the impact your daily habits have on the planet’s health is something we’re all beginning to do, and should do more. Patagonia examines the impact it has as an industry, changing unhealthy habits and leading as an example to other manufacturing companies.
An advocate for fair trade, Patagonia makes sure that their products come from fair, safe, legal and humane working conditions. They are a part of Corporate Social Responsibility, a movement that encourages companies to take responsibility for the impact their products have on customers, employees, communities and the environment. Patagonia is obligated to include international labor and human rights standards. They use CSR as a means to improve the quality of life for the company’s employees, their families and for the community and society in general.
Since 1985, Patagonia has promised 1% of its sales to the preservation and restoration of the natural environment. The company has donated over 31 million dollars to environmental groups making a difference in their local communities. The founder of Patagonia and the owner of Blue Ribbon Flies have come together to create a non-profit corporation called 1% for the Planet, encouraging other businesses to give back to the environment.
There is honestly too much to cover on this company. Patagonia is involved in many other organizations and programs, including Organic Exchange, World Trout Initiative and the Conservation Alliance. Learn about the great things Patagonia is involved in at their website.